Our Story

Our Story

Estella & Co started with a love for jewelry and a dream to make it accessible for everyone. But it’s more than just a jewelry brand—it’s a passion project turned into a community of people who love to shine.

As a young girl, I was obsessed with jewelry. I would save my pin money to buy rings and earrings—even before I had my ears pierced! Jewelry was my way of expressing myself, even when it was just for fun. Fast forward to adulthood, and I still loved jewelry just as much. But every time I went to buy pieces, I found myself stuck: either the prices were sky-high, or the quality just didn’t last—turning green, tarnishing, or peeling after a few wears.

That’s when the idea for Estella & Co was born. I wanted to create jewelry that was affordable, modern, and made to last. What started as a small dream has grown into a collection of pieces designed to make everyday moments feel special.

Now, as a mom, I get to share my passion for beautiful, comfortable, and high-quality jewelry with people everywhere. Whether it’s a delicate ring, a shimmering necklace, or a bold pair of earrings, Estella & Co is here to help you express your style and shine confidently.

Because everyone deserves to sparkle—without compromise.